Screen Shot 2015-10-14 at 16.08.09Leading North East business-to-business PR and marketing consultancy MHW PR is celebrating winning three major new accounts within the last three months.

The success comes at a time the Newcastle-based consultancy is enjoying general growth during its 15th year of operation, since being formed by directors Wayne Halton and Ian Watson in 2000.

MHW has just been appointed to undertake a national PR campaign for Blaydon-based electrical engineering business Slaters Electricals. This family business, supplying power and distribution equipment since 1946, recently restructured for an ambitious growth programme.

Bespoke glass manufacturer Romag recently appointed MHW to also undertake national PR across its range of customer facing specialist media, including solar PV, architectural, security and transport. The Consett-based company has been making specialist glass products since 1943.

And during the summer, Lucion Environmental, a fast-growing asbestos surveying and risk management company, with offices around the UK, appointed MHW for a range of PR activities focussed around content marketing.

Wayne Halton, director at MHW, said: “The business landscape has altered since we started 15 years ago, along with some of the tactics and media channels we use.

But fundamental to all activity is intelligent thinking to design the right strategy to get the client’s message in front of new and existing customers.”

Fellow director Ian Watson added: “We’ve always had a strong business-to-business background and offer. But our expertise in certain trade and technical environments is helping us win new business and put our skills to work for some great specialist, national companies.”

For more details about PR support for specialist industrial and technical companies visit www.mhwpr.co.uk

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