A major new travel trend has emerged, with residents from the North East among the most likely to be planning an ‘Advent-ure’ trip of a lifetime abroad this festive season, with flights to incredible destinations across Europe.

More than 2,000 members of the public across Britain took part in a YouGov poll commissioned by Super Break, of which 1,996 respondents celebrate Christmas*. Of these respondents, more than a third (37 per cent) of those living in the North East confirmed they would most like to spend Christmas Day overseas this year, with Iceland topping the charts as the destination of choice. Germany, Finland and Ireland were the next most popular overseas spots from a selected list in which to celebrate the season.

2018 Christmas Countdown: The Overseas Destination North East Residents Would Most Like to Celebrate In:

  1. Iceland
  2. Germany
  3. Finland
  4. Ireland
  5. Czech Republic
  6. Sweden
  7. Denmark

Iceland was the most booked destination for Christmas in 2017 Super Break has revealed alongside the research, cementing the ‘Land of Fire and Ice’ as being the number one hotspot for a Christmas holiday for the second year in a row.

To satisfy demand and help North East holidaymakers see more of the country, the short break specialist has expanded its offering of Icelandic seasonal breaks for 2018, with three further Arctic experiences including a Luxury North Iceland Escape, Lake Myvatn Iceland’s Winter Wilderness and Freedom of North Iceland Self Drive. A flight programme takes off from 18 regional airports across the UK** from 10th December offering three or four night Arctic trips, with special departures from Newcastle Airport on 4th January and 28th January, as well as a departure from Durham Tees Valley Airport on 28th February.

Chris Hagan, Head of Product at Super Break commented: “Iceland is a magical country with stunning scenery to explore and incredible experiences on offer for an unforgettable trip. The expanded Iceland programme including departures from Newcastle and Durham Tees Valley has been designed to help ‘Advent-ure’ travelers locally to venture off-the-beaten-track.”

For more information and to book, simply visit the Super Break website or call 01904 436 014.


North East: Exclusive North Iceland Arctic Experience – from £749 per person

Includes accommodation in a choice of hotels, plus experiences to many of the region’s top attractions such as Lake Myvatn, Goddafoss Waterfall, the boiling mud pools of Namafjall and a stop at Vogafjos working farm. Also included in the break is an excursion to see the Northern Lights, making your Icelandic escape even more memorable. There is also the opportunity to visit Myvatn Nature Baths – the ‘Blue Lagoon of the North’ or take part in a Snowmobiling Experience, Whale Watching or Fishing Experience (extra charge applies).


Including Lake Myvatn Adventure – Land of Fire and Ice full day escorted excursion, Search for the Northern Lights escorted evening excursion, return airport transfers and return flights.

From Newcastle Airport departing 4th January 2019 including three nights’ accommodation at the Hotel Nordurland by Keahotels Hotel. £809 per person. Those who book before the between the 23rd and 26th November 2018 will receive a voucher for free fast track security lane access for every member of their party, and the first 10 people who book before the 11th December 2018 will be offered free airport car parking.

From Durham Tees Valley Airport departing 18th February 2019 including four nights’ accommodation at the Hotel Nordurland by Keahotels Hotel. £749 per person. Those who book between the 23rd and 26th November 2018 will receive free airport car parking, subject to availability.

 ll figures, unless otherwise stated, are from YouGov Plc.  Total sample size was 2062 adults, of which 1996 celebrate Christmas. Fieldwork was undertaken between 4th – 5th September 2018.  The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).