NEW Polar Krush self-serve stations have jumped into the North East’s first indoor trampoline and freerun park, Infinite Air, as part of the iced drinks giant’s on-going partnership programme with major venues across the UK.
For the first time the global iced drinks manufacturer now offers a variety of self-serve options to encourage more interaction with young consumers and extend the brand’s fun image.
Michael Reid, sales director at Polar Krush, said: “The latest instalment of the Polar Krush stations at Infinite Air will see sales soar, because we know young customers will be eager to get involved with making their own refreshment after working up a thirst at the park. Self-serve options sell at least three times more than served drinks, which is great news for both Polar Krush and Infinite Air.
“Not only is this self-serve option an alternative way for customers to experience Polar Krush, it’s also a focal and visual point for the park as a business to attract new visitors.”
Austin Carney, director at Infinite Air, said: “Increasing the food and drink offering at our park will allow people to restore their energy levels and quench their thirst after a bounce; making Infinite Air the ideal place for after-school activities, sports clubs, parties and corporate events.
“We want people to have as much fun as possible at Infinite Air and the new self-serve Polar Krush stations add a fun element and create some theatre around getting a drink.
“Polar Krush’s sugar free iced drinks are a fantastic fit for the park as they allow Infinite Air to continue to promote a healthy environment while still being great fun to enjoy.”
The Durham based trampoline park is also home to a Polar Krush Party room which, along with the self serve stations, encompasses the energy, colour and playfulness of both brands. There have been a number of exciting changes in Infinite Air since April, including the addition of the 50’s style Ice Cream Parlour ‘Lickety Split Creamery’ and the new tots play area ‘Infinite Tots’. In June 2018 the Infinite Air café area had a complete refurbishment, adding more food options as well as a Street Food Market, which includes a Meatball District as well as delicious Rollover Hotdogs and Nachos.