A WORLD class general manager has taken over the running of one of Newcastle’s newest hotels – the Crowne Plaza.

Ellen Deboeck has moved from Brussels, with nearly 25 years’ hospitality management experience from across the world, to lead the 251-bedroom venue.

Ellen chose Newcastle as the next chapter in an already illustrious career which has seen her in management positions across the Caribbean and Europe.

Hailing from Leuven in central Belgium, Ellen – who has worked for Crowne Plaza parent company InterContinental Hotels Group for nearly five years – has now made Newcastle her home.

She said: “Crowne Plaza Newcastle is a fantastic hotel that is the anchor for the regeneration of the Stephenson Quarter here in Newcastle.

“I made several trips here before starting the job in February and I know the venue has something special about it.

“The team here is very committed and enthusiastic, which reflects the wider North East spirit.”

In her previous roles Ellen has endured severe hurricanes in the Caribbean and turned Crowne Plaza Brussels into an emergency centre for the Red Cross following the 2016 terrorist bombings at the neighbouring Brussels Airport.

In her new role she will handle day-to-day operations at the hotel including leadership of the senior management team and 200 staff, sales and marketing of the venue.

The seven storey, four star hotel is also home to Hawthorns Brasserie, led by North East chef Chris Wood, The Gin Bar, and the Mineral House spa, complete with pool and gymnasium.

Ellen has established a reputation for running staff-focussed hotels in which team members are afforded training, support and opportunities to progress in their career.

She added: “I know the team is at the core of being able to offer a fantastic hotel experience, and that’s why I want to focus on the personal development of my staff.

“We have a great building and facilities here at Crowne Plaza Newcastle and it’s important our brilliant staff have exactly the right support to be able to deliver for our guests.”