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NEW CITROËN C3: NOW WITH MORE PERSONALITY AND COMFORT

The C3 is Citroën’s best-selling model, in the top five in the B segment in Europe, as of the end of December 2019. The charismatic and charming C3 is continuing its offensive in its highly competitive segment, by strengthening its unique design, its colourful personality and its unparalleled comfort. The model that gave new drive and energy to the brand in 2016 has since appealed to over 750,000 customers around the world. An “Inspired By You” formula for success, C3 intends to continue its expansion by targeting urban and suburban young people who are creative, optimistic and who are constantly on the go. The model also has strong appeal for fleet and business customers. Within this segment, C3 saw its registrations increase by 12.6% in 2019.

With this change, Citroën’s desire to stand out from the crowd is even more intense. New C3 is the most customisable and comfortable hatch in the segment.

A UNIQUE PERSONALITY

COMFORT AND MODERNITY ON-BOARD
New Citroën C3 has been designed to make every journey a relaxing and pleasant experience.

“Over 4,5 million vehicles sold under the ‘C3’ name sold since launch and 750,000 since the arrival of the 3rd generation in 2016! C3 has been a commercial success confirming its status as the Brand’s best-seller. This performance places the car as the 5th in its market in Europe. Citroën intends to continue this success story by strengthening what makes it so different and engaging: a unique look, inaugurating the new Brand’s front-end identity, more customisation, a reference for comfort and modern equipment that adds value every day. Underlining what our customers expect from a Brand “Inspired By You”. A signal of the importance of this model is that New C3 debuts the Citroën new front end identity, inspired by our latest concept cars”.
Vincent Cobée, Citroën Brand CEO

  1. A UNIQUE PERSONALITY

A versatile city car, the 3rd generation Citroën C3 has many advantages that have won over 750,000 customers worldwide since its launch. Immediately recognisable since 2016, New C3’s stylistic language is renewed for 2020. C3 has a new attitude, a different graphic signature, and a unique shape in a crowded and highly competitive market.

A NEW-GENERATION FRONT END
Citroën C3’s new front end marks a new stage of styling within the Citroën range.

This newfront end, inspired directly by the CXPERIENCE, the concept car presented at the 2016 Paris Motor Show, is recognisable right from the first glance. It gives New C3 a new bold, raised look and enhances its personality. The new signature, reflecting the Citroën identity, changes here to accentuate the perception of the height of the bonnet. The chevrons and the chrome extend to the LED daytime running lights (depending on the trim levels) and highlights the width of the car. The new headlamps offer a technological look and are equipped with LEDson all trim levels. Furthermore, a touch of colour is provided by the inserts surrounding the fog lights.

New rear quarter panel patterns – a shape reminiscent of the design of the Airbump® capsules – underline the graphic consistency of the car and establish its profile.

The back of the car retains smooth surfaces highlighting the rear lights, whose 3D effect technological light signature brings a defined look to New Citroën C3. At the centre of the tailgate, gloss black chevrons with a chrome surround feature to provide a contemporary look to the rear.

A BOLD LOOK
New Citroën C3’s style is evolving, with a striking silhouette, providing a more powerful stance to the car.

STRONGER CUSTOMISATION OFFERING
At its launch in 2016, C3 offered its customers a comprehensive and coherent customisation offer at the heart of the mainstream market. A feature that became a marker of Citroën’s positioning across the rest of the range. New C3 further increases the possibilities for the customer to personalise their vehicle.

Faithful to the “Inspired By You” signature, customisation makes it possible for everyone to fully assert their personality and style, with an exterior look that can vary from discreet to trendy, and the opportunity to jazz up a classic tint with a contrasted roof colour and coloured inserts. The door mirrors and quarter panel trims are the same colour as the roof panel for a coherent look to the New Citroën C3.

UP TO 97 EXTERIOR COMBINATIONS
Consistent with the Citroën “Inspired by You” brand message, NewC3 extends its customisation potential, increasing from 36 to 97 combinations. This includes new body colours, new bi-tone choices (incorporating the roof, door mirrors and the rear quarter panel trim), new coloured inserts around the fog lights and the Airbump® panels, as well as new graphic trims decorating the roof for an ever more distinctive presentation.

In short, New C3 reinforces its position as one of the most customisable car in its segment, thanks to its:

Citroën C3 also introduces the new 17-inch ‘Vector’ alloy wheels (depending on the versions) that strengthen its character in profile.

NEW AMBIENCES ON-BOARD
The customisation programme is also featured inside New C3, a space offering peace of mind, with a nod to the world of La Maison Citroën (Techwood colour scheme) and Scandinavian furniture.

New C3’s interior goes upmarket and immerses the occupants in a ‘cosy’ bubble. New C3 has a thoughtfully designed dashboard that creates a feeling of warmth from its colour and materials treatment, in harmony with the doors or seats for a consistent overall look.

“Since thedesign is the no. 1 reason for purchasing on the B segment (34% versus 22% on average in the market), Citroën brand has made efforts to further strengthen the style and customisation of New C3. As such, in 2019, the order take-up rate of two-tone versions reached 65%. New C3 is one of the most customisable hatch in its category. Demand from the Brand’s was clear: give value to the 3rd generation in order to meet the desire for consistency in the range. The ‘Colours and Materials’ team enhanced the dashboard with a wooden trim in the Scandinavian spirit, made the choice of a light upper backrest with its head rest in the same shade, which highlights the flotation line, opted for high-quality and unusual fabrics (one technical for a dynamic colour scheme,the other more elegant), and frugal touches of colour on the inside, reminiscent of the exterior with new colours, including Emerald. A successful mission!
Hélène Veilleux, Head of Colours and Materials

  1. COMFORT AND MODERNITY ON-BOARD

To make its best-seller ever more alluring, and to allow customers to feel ‘at home’ behind the wheel, the designers of New C3 have made no compromises to comfort on-board, applying Citroën Advanced Comfort® knowhow to the interior design.

A true living space, able to accommodate up to five people, New C3 has changed for even greater on-board well-being and capitalises on its strengths. 

COMFORT: BEST IN CLASS SUSPENSION
Agile, compact and versatile, this five-door hatch, which benefits from a compact length (3.99 m), asserts its driving style thanks to its suspension, which is a gold standard in the segment, and with the care taken with the acoustic treatment. A combination of a uniquely hushed atmosphere and a typical Citroën signature at the wheel. New C3 also benefits from a cocoon effect that filters the outside world and insulates passengers from the road.

NEW CITROËN ADVANCED COMFORT SEATS
What makes New Citroën C3 stand out? It is the brand’s distinctive form of comfort. Bringing comfort into a new dimension. The wide and generous seats of New C3 have been carefully crafted. Like its siblings C5 Aircross SUV and C4 Cactus Hatch, New C3 features Advanced Comfort seats: a true Citroën innovation.

These generous seats – which feel almost like an armchair – provide enhanced comfort, both visually and in terms of posture with a padding graphic effect and lumbar support (adjustable on the driver’s side).

In addition, New C3 now features an armrest on the driver’s side for greater everyday comfort (NEW, available on optional ambiences or as standard depending on version).

ON-BOARD PRACTICALITY
Right from the entry level, New C3 expresses well-being thanks to its generous and welcoming interior. It offers an immediate impression of space, due to the design of the horizontal dashboard and the design of the seats, which is confirmed with an interior width of 1,379mm. In the second row, legroom is unrivalled taking interior comfort to the next level.

Designed to be a ‘home from home’, New C3 is easy-going for everyday use. The storage areas have been designed in the most functional way possible to allow interior harmony. New C3 offers a clever central storage area that allows for maximum space at the front of the vehicle. The light colour chosen for the interior of these storage areas contrasts with the objects left in the cubby boxes, so you can find them more easily. Finally, there is no compromise on the boot space, as New C3 has a generous boot volume of 300-litres.

11 DRIVING AIDS THAT ARE USEFUL FOR EVERYDAY USE
New C3 also promotes an easier on-board experience. Guided by the Citroën Advanced Comfort® programme, the design of New C3 highlights the ergonomics of the controls, showcasing the cars driving information and intuitive technologies. Inspired by its customers and their way of experiencing their car, New C3 makes life easier every day thanks to its range of comfort and safety equipment.

New C3 offers no fewer than 11 driver assistance technologies that are practical for a hassle-free driving experience:

CONNECTIVITY
New C3 focuses on modernity and flexibility by offering connected services with: Connect Assist (safety and assistance), Connect Nav (navigation) and Connect Play (infotainment).

This package of services is part of the Citroën Advanced Comfort® programme, with the aim of providing access to connected services quickly and intuitively for the customer, while meeting three key requirements: optimal safety, easy navigation and an amplified connected experience.

CONNECT ASSIST
For the safety of the driver and passengers, New C3 comes with Assistance & SOS.

Connect Assist allows you to connect the brand’s My Citroën app to the vehicle, thus have access to vehicle data such as driving range, parking location, mileage, next service.

CONNECT NAV
New C3 highlights the technology with its 7-inch touchscreen, incorporating all the functions intuitively.

CONNECT PLAY
The Mirror Screen technology compatible with Apple CarPlay™ and Android Auto allows a smartphone to be easily connected. The driver can then find his/her multimedia content directly and control the smartphone and compatible apps from the touchscreen tablet on the dashboard. In order to guarantee driver safety, only driving functionalities are accessible.

New C3 has a Citroën technology combining sharing and peace of mind: the ConnectedCAM Citroën®. This perfectly integrated connected camera makes it possible to capture images or videos (up to 20 seconds) and post them on social networks via the free ConnectedCAM Citroën® app, or to keep them for private use. With a wide 120° angle, full HD, 2 million pixels, GPS and 16 GB internal memory, it can also be useful for the driver after a road traffic incident, to provide evidence. In the event of an impact, recording is automatically activated, and allows you to save 90 seconds of footage during the incident (30 seconds before and 60 seconds after contact took place).

RANGE OF LATEST-GENERATION ENGINES
Particularly agile thanks to its 10.7m turning circle, New Citroën C3 measures 3.99m and offers optimal compactness, especially for urban areas. It has five doors and five seats, which makes it practical in all circumstances. Offering real driving pleasure in town with real open-road abilities, New C3 adapts precisely to every short or long distance journey, whether that is taking the kids to their sports event or a weekend away with friends.

It has high-performance, efficient and economical latest-generation engines certified according to the Euro 6 emissions standard:

In addition, for ever-greater flexibility and peace of mind at the wheel, New C3 is also available with the EAT6 automatic gearbox (PureTech 110 S&S EAT6 Auto).

New Citroën C3 will open for order in the UK in April 2020, and first customer deliveries will commence in June.

“With the restyling of C3, Citroën wants to follow on the story of its best seller. New C3 therefore had to go even further. That is what it is done: with its look that is even more assertive thanks to its new front end, with the new customisation possibilities, with its meticulous comfort, particularly related to its new Advanced Comfort seats, with its suspension that puts it in1st place in its category, with its useful technology on-board, New C3 will continue to appeal to fans of the model, and conquer new customers. “
Laurence Hansen, Citroën Product and Strategy Director

TECHNICAL CHARACTERISTICS
Length: 3.99m
Width: 1.75m
Height: 1.47m
Wheelbase: 2.54m
Boot volume: 300 l

 

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