Oxford Street, the Champs Élysées, Broadway are all names of famous roads around the world.

The time has now come for Darlington’s Eastern Transport Corridor (DETC) to be named properly and the Council is calling on residents to help.

Opened in 2008, DETC links Haughton Road with the A66 and has helped to reduce congestion as well as unlocking land for housing and business development. Nick Wallis, the Council’s cabinet member for transport, said:

“DETC has been a working title for far too long. This road was the most important one to be built in Darlington for many years and we want to recognise this with a suitable name.

“We are asking people to come forward with relevant suggestions. Themes could be anything from the railways to our links with the wool industry or the more recent wildflowers that have sprung up in the area. We are open to suggestions – polite and printable ones of course!”

Early suggestions include Wildflower Way, 1825 Way and Commerce Way. The most suitable

suggestions will be put forward to the naming committee, which will then select the top three.

These will then be opened to a public vote. Email your suggestions to economic.projects@darlington.gov.uk