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Charged up Brits plug into electric vehicle driving experiences

ByDave Stopher

Jun 21, 2022
  • TrackDays.co.uk has announced a threefold increase in bookings across all Tesla experiences
  • Tesla Model S ‘Ludicrous’ P90D accounts for half of all TrackDays.co.uk Tesla package bookings
  • TrackDays.co.uk suggests EV adoption could increase after driving experience taste tests

Leading driving experience provider, TrackDays.co.uk, has announced a surge in demand for electric vehicle (EV) driving experiences, with bookings for their Tesla packages trebling compared to this time last year.

Additionally, half of all Tesla package bookings are for the Tesla Model S ‘Ludicrous’ P90D Thrill. Being one of the fastest saloon cars in the world, accelerating from 0 – 60 mph in 2.6 seconds in ‘ludicrous’ mode, it’s no surprise that thrillseekers are eager to get their hands on this remarkable car. 


Dan Jones, operations manager at TrackDays.co.uk, said: “It’s becoming clear that more Brits are showing curiosity in electric vehicles both on our public roads and when booking driving experiences, as we’ve seen a 300% increase in the booking of our Tesla packages compared to this time last year!

“Aside from the necessity to move towards electrification on our roads due to the changing climate, they’re also exciting cars to drive. 

“And the instantaneous power, grip and mind boggling performance of the Tesla Model S P90D is testament to the overwhelming popularity of experiencing this speedster, and why it accounts for half of all our Tesla package bookings.”

Furthermore, the ever increasing adoption of electrification on Britain’s roads would suggest that more people are looking to evaluate a potential change to EVs in their day to day lives. 

And Dan argues that driving experiences could go some way towards increasing EV adoption: “Getting the chance to test drive a car at your local EV dealer can be a tricky and long winded process, so getting to drive one as part of a track day experience can give motorists the trial they need when deciding whether to make that leap to all electric or not.”

For all other Tesla packages, visit www.trackdays.co.uk for a wide variety of electrifying driving experiences.