Following their hugely successful Digital Transformation Breakfast Seminars in the North East, Yorkshire and Scotland, the next event in Mediaworks’ series turns attention to data.

Taking place on March 1st 2018 from 8.30-11.30am at PwC’s Newcastle office, Mediaworks are joined by speakers from tech giant Microsoft and professional services leader, PwC, for their Data-Driven Digital Breakfast Seminar.

Businesses around the North East are invited to join the free event, where speakers will tackle different aspects of crucial data development, sharing their own experiences in the process.

The seminar’s agenda will include:

Data-Driven Marketing

Daniel Hoggan, Technical Director at Mediaworks

The importance of capturing, analysing and harnessing the power of data in digital marketing.

Artificial Intelligence for Data Collection

Sophie Sarin, Search Manager at Microsoft

Providing a glimpse into Microsoft’s bot framework and showing you how your brand can connect with consumers across different user interfaces.

Cyber Security Threats and How to Protect Against These

Asam Malik, Director of Cyber Security at PWC

A discussion of how to safeguard business-critical data ahead of GDPR changes.

If you would like to join the event, register your place here or contact Mediaworks on michaella.fenton@mediaworks.co.uk.