My Marketing Button has welcomed Digital Edge, a leading digital and creative agency based in the North East, as its inaugural Accredited Agency Ambassador.
This strategic partnership marks a significant milestone for My Marketing Button and reinforces its commitment to offering innovative solutions to clients worldwide.
My Marketing Button, a cutting-edge software solution, empowers owner-managers to develop and maintain robust commercial marketing plans. The software provides a comprehensive support structure for all marketing tasks across a business, providing a visual representation of what marketing looks like as a process and how well a business is delivering on that in terms of key commercial outcomes.
Newton Aycliffe-based Digital Edge, renowned for its dedication to client success and established presence in the digital landscape, serves a diverse clientele spanning various sectors globally. The agency’s core values of value, creativity, and collaboration align with the principles of My Marketing Button, making them the perfect choice as the pioneering Agency Ambassador.
Ian Proctor, director at Digital Edge, said: “We just totally get what My Marketing Button is all about and instantly saw the immense value this can bring to our business and clients.
“We are delighted to be the first agency ambassador and offer this software to our clients.
“It’s not about taking control; it’s about being an integral part of their team. My Marketing Button enables us to increase communication about clients’ goals, objectives, and challenges. This heightened involvement in the marketing process aligns seamlessly with our values of collaboration, enabling us to identify new ways to solve challenges and increase efficiencies for our clients.”
Margaret Bradshaw, founder of My Marketing Button, said: “This is an exciting step forward and we are really pleased to welcome Ian and the team from Digital Edge as our first Accredited Agency Ambassador.
“Being an Ambassador is about shared values, putting clients’ commercial goals at the centre and collaborating on the complete process of marketing which starts with a client’s vision.
“We look forward to our Ambassador network expanding over the coming months.”