A North East entrepreneur has successfully launched a digital platform for business owners to sell their companies online, and for corporate finance professionals and business transfer agents acting on their clients’ behalf.
wesellanycompany.com is the brainchild of Barry Gill – a qualified accountant with an impressive track-record of working both in-house and consultancy-side in the corporate finance sector – after he spotted a gap in the market for businesses and their agents looking to sell a company.
Unlike other business selling sites which rely on potential buyers visiting the online platform to view businesses for sale and therefore limiting the potential reach of listings placed on these sites, a third of the fee paid to wesellanycompany.com goes towards targeted social media adverts for each of the companies for sale, greatly extending the potential views of the listing and driving buyers back to the website to register their interest in the company for sale.
Mr Gill, managing director of wesellanycompany.com, said: “We launched just before Christmas and already the service is proving to be a huge success. A number of companies have signed up to the platform and the feedback we’ve had has been that people are impressed by the fact that we support each listing on the site with targeted social media adverts across Facebook, Twitter, LinkedIn and Instagram.
“This is a totally unique concept and not something that has been done before. It means through the website, we could list a business for sale anywhere in the world and then use the adverts to target potential buyers in that location – we don’t just sit back and hope that someone will stumble across the website and see a business listing. In fact, we’ve already got a gym in Spain for sale listed on wesellanycompany.com – the concept of supporting listings through social media is definitely a unique selling point for our customers.”
Mr Gill developed the concept of wesellanycompany.com after struggling to find a simple and straight forward business selling platform while acting on behalf of his clients at his corporate finance company – TIG Corporate Finance.
He continued: “Business owners and the agents acting on their behalf are busy people. I didn’t want wesellanycompany.com to be another task for them to complete on their long to-do list. Users of the site fill in a simple online form and wait for potential buyers to get in touch. Users aren’t bogged down with setting up and managing the social media adverts – that’s what we do and it’s all part of our simple and straightforward service.”
Users of wesellanycompany.com can sign up to use the service for 30, 60 or 90 days with packages costing £150, £250 and £350 + VAT respectively. In addition, insolvency practitioners can register to use the site for accelerated sales, listing the business on the platform for two weeks for a fee of £100 + VAT.
Each registered user of the site will receive regular email updates with information about how their listing is performing online supported by social media advertising. An element of the service that is particularly useful for insolvency practitioners, the email updates provides the seller with evidence of having marketed the sale of the business to other potential buyers, in line with SIP16 legislation.
Having previously worked at a number of North East based firms, Mr Gill is a specialist in corporate finance and is confident wesellanycompany.com will go from strength-to-strength in the New Year and beyond. Further testament to his expertise and knowledge of the market, Mr Gill was awarded the 2016 UK Advocate of the Year Award by the ACCA – a global professional body for accountants -as a result of his work carried out as a panel member for the ACCA Northern Counties Network.