TWO of Newcastle’s female creative agency bosses have been recognised on International Women’s Day.
Beth Hazon, managing director of Drummond Central and Kari Owers, managing director of PR agency O Communications were among the 36 finalists in the IPA Women of Tomorrow awards in London on Tuesday night.
The IPA Women of Tomorrow Awards are run in partnership with Campaign magazine and recognise women leading the way in a cross-section of disciplines including media planning, creative, strategy, client services, HR, tech and innovation.
36 women were shortlisted out of over 200 entries, after doing interviews with some of the creative industry’s most successful women leaders.
At the event held at Kings Place in London, Beth was named a winner in the Client Services category and Kari was a finalist in the Creative Services category.
Nicky Bullard, Women of Tomorrow co-chair and chair and chief creative officer of MRM Meteorite, said: “These are the women to watch. These women are our future. They are bustling full of brains, vision, inspiration and energy with a wealth of experience, results and high recommendations under their belts. I am delighted that this competition has shone a spotlight on them and look forward to seeing them go from strength to strength.”
Drummond Central is a Newcastle-based marketing and advertising agency which gained global acclaim recently with its social media ‘Drummond Puddle Watch’ incident.
Beth Hazon said: “These awards are crucial in our industry to celebrate female achievements and to inspire young women to get involved. I’m thrilled to have been amongst so many strong, talented, amazing women and represent the north east.”
O is a PR, social and creative content agency in Ouseburn and has recently been named one of PR Week’s Best Places to Work in the UK.
Kari Owers said: “Events like Women of Tomorrow remind me of the strength of talent behind the scenes at many of the UK’s top creative agencies. Women making sure they pave the way for future leaders and encourage others to achieve. These awards help bring them into the spotlight, which is a story we need to keep sharing to influence young women to enter and develop successful careers in the creative industries.
“It was fantastic to be in London with Beth representing the north east region, and I congratulate her warmly on her award.”
For the full list of winners go to http://www.ipa.co.uk/news/2016-ipa-women-of-tomorrow-awards-winning-line-up-reveals-industry’s-future-female-leaders#.VuA9-cdH3FJ