Owning and operating a small to medium-sized enterprise is no easy feat. Demands are constantly being placed on your shoulders as well as the shoulders of management in all departments. Some days are spent solely on dealing with issues that could have been, for all intents and purposes, automated. This usually has serious consequences on profitability. With Software as a Service (SaaS) tools at your disposal, why not adopt these technologies to help you increase efficiency and reduce costs? Here are four SaaS tools every SME should adopt.

1. Project Management

A SaaS tool is a cloud-based tool and there is nothing like project management software which can be accessed remotely on a job or by the head office as the need arises. Whether you have a salesforce on the road or a construction team on a building project, project management tools keep everyone on the same page at all times. Imagine reverting back to those time-consuming phone calls back and forth to negotiate terms when both the home office and the sales staff can simply communicate via the software?

2. HR Management

In a similar manner, Human Resources management software can help HR staff with all tasks from onboarding to outboarding and everything in between. Training, payroll, and employee evaluations can be done within the framework of the HR Cloud-based (SaaS) tool, which increases HR productivity immensely.

3. Business Intelligence

Tools like Google Analytics are an absolute must-have in any business of any size. However, SMEs can benefit most because this size enterprise doesn’t usually have the budget for a marketing department. Projecting market movement is imperative if you are to compete in a world of multi-national conglomerates. This is one technology to adopt if you want to stay competitive.

4. Content Management

Here again, SMEs don’t typically have the money to employ that marketing team mentioned above. Marketing is imperative for exposure and growing a customer base but small businesses often don’t have the budget to hire a web and content development company to oversee their company’s website. Whether in-house staff are selected to create content or content writers compose content for you, it is imperative to keep your website ranking highly with ongoing content. SaaS content software can enable you to upload content and set it to go live at pre-specified dates with little or no involvement until the next batch is uploaded.

While there are so many more types of SaaS tools you could be utilizing, these are four of the most commonly adopted to give massive growth to small and medium-sized businesses battling in today’s corporate environment. It pays to utilize any time and money-saving tool aimed at business efficiency and growth, especially when the competition is stiff with a larger operating budget than yours. The more money you can save, the higher your profits will be. This may sound like a statement of fact but it is so much more than that. It’s all about putting SaaS, like project management tools, to work for you. With improved efficiency comes greater profitability. That’s what you need to remember.