Darlington, March 12th, 2019 – David Oliver MCIM has accepted an invitation to join the high calibre judging panel of this year’s British Accounting Marketing Awards. David, who is a member of the Executive team at Darlington based MyFirmsApp, an author of fourteen books and an international keynote speaker, will join an esteemed panel of seven judges that includes recognised experts and influencers from across the accounting, marketing and entrepreneurial world.
This is the second year in which the awards have been run and the programme is designed to maximise the visibility of accounting practices that have found new and successful ways to address the perennial challenge of marketing. This year’s winners will be announced at Accountex, the UK’s leading exhibition for the accounting profession on May 1st and 2nd at ExCel in London.
The judges will be looking to celebrate the great marketing that is being done by accounting firms throughout the UK and will be looking for those that are excelling in categories that include Best Event Marketing Campaign, Best Content Marketing Campaign, Best brand Building Campaign, Best Rising Star and Best Personal Branding Campaign. Last year, the Wow Company, RandddUK, AC Cloud and Falcon Accountancy were all award winners. Entries are encouraged from both practices and also industry suppliers and the deadline is midnight on March 15.
David Oliver commented: “There is a natural synergy between MyFirmsApp and the Awards programme and I am delighted to have been asked to join the judging panel. Today’s successful practices recognise the value in building great connections with clients and their prospects and nurturing those relationships to make the value proposition the best it can possibly be. Achieving a ‘MDSA’ or measurable difference and specific advantage in every firm’s marketing and client experience is key to success in today’s highly competitive climate.”
“Winning an award can open doors in getting contracts, attracting staff and boosting morale,” says Amanda C Watts, Founder of TwentyTwo Agency and whose brainchild the Awards are. “The effect that great marketing can have on an accounting firm is significant. It attracts high quality clients that you enjoy working with and value what you do. It attracts high quality staff who thrive on working together and delivering a great service to your clients. It attracts attention, for you, the partners and their team, and for the industry as a whole.”