Artist: Groovy Shirt Club
Album: Electric Flowers
Groovy Shirt Club are a London-based collective making groove-driven, intelligently written music rooted in real musicianship and lived experience. Built around songwriter and guitarist Rob O’Neil, the band came together during the pandemic after a prolonged period of writing and recording that allowed creativity to take centre stage.
Rob O’Neil has been writing and performing original songs since the age of 13 and has led several band projects over the years. Alongside music, he is also involved in independent filmmaking and screenwriting, having written and produced short films, web projects and a feature-length mockumentary. Despite being offered multiple publishing and recording deals, Rob has consistently chosen independence over restrictive contracts, determined to protect creative control and artistic integrity. That same philosophy underpins Groovy Shirt Club — a band focused on songs, performance and authenticity rather than trends.
The group brings together musicians with deep and diverse backgrounds. Members have worked with artists including Ray Davies, Paul Weller, Tom Jones, Culture Club, Kid Creole and Matt Goss. Pianist Bruce O’Neil has spent over two decades as Head of Music at the Royal Shakespeare Company, while drummer Neil studied privately with jazz legend Joe Morello in New York, adding further weight to the band’s collective experience.
Groovy Shirt Club’s debut album introduced a sound that blends melody, groove and thoughtful lyricism, earning radio support and interviews across BBC regional stations, Radio Caroline, Ireland, Japan and New Zealand, alongside features in online music publications. A second album is currently being mixed with production input from Tony Swain and is scheduled for release in Spring/Summer, with a third collection of songs already in development.
What sets Groovy Shirt Club apart is their commitment to honesty in recording and performance. No samples, no loops, no shortcuts — every part is played by a musician, often in single takes. As a result, their live performances reflect exactly what listeners hear on record: characterful, dynamic and human.
With plans for live shows later this year, including a potential London showcase, festival appearances and an autumn tour, Groovy Shirt Club are focused on building a loyal audience for music with substance — made by real people, for people who still care about songs.
Follow Groovy Shirt Club
Instagram: https://www.instagram.com/groovyshirtclub
Facebook: https://www.facebook.com/Groovyshirtclub
Website: https://www.groovyshirtclub.com
Tidal: https://tidal.com/browse/artist/22223974
Spotify: https://open.spotify.com/artist/GroovyShirtClub
Youtube: https://youtube.com/@groovyshirtclub
Apple Music: https://music.apple.com/us/artist/groovy-shirt-club/