CIM has today released details of the ninth category in their 2017 Northern Awards, which will be held in Manchester on Thursday 09 November.
The CIM Northern Awards, now in its fourth year and sponsored by the Marketing Trust, celebrates the insight, creativity and success of the Northern marketing industry, the outstanding campaigns and the talent from across the North of England, including the Isle of Man. There are 17 award categories, 13 of which are open to entries, and the evening event will once again be hosted by TV’s Andy Crane.
Diane Earles, Network Manager for CIM, said “We are thrilled to welcome back Sarah Penney, Lecturer in Marketing at Manchester Metropolitan University, to judge our Digital category.” Sarah has successfully managed MMU’s Agency Life programme for a number of years, allowing students to develop employability skills in real work settings early in their courses. She teaches on a number of marketing courses and is currently reading for a PhD on the use of nostalgia as a communications tool in contemporary marketing.
Sarah will be looking for the outstanding digital campaign that has successfully met objectives and delivered excellent results. This category was won last year by Halton Housing Trust for their ‘Getting Customers Online’ campaign. A case study of their campaign can be found at http://regions.cim.co.uk/north/home/case-studies/
The Digital category is kindly sponsored again this year by the recruitment specialist, Hays.
For more information, to enter the awards and book your place go to: http://www.cim.co.uk/cim-northern-awards-2017/ and follow #cimnorthernawards