• Fri. Mar 1st, 2024

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Launch of natural, genderless skincare brand inspired by the wellness recipes of the ancient Egyptians

Hayaty Natural is a new vegan skincare brand inspired by the wisdom of Ancient Egyptian beauty formulas.

Using organic, natural, cruelty free ingredients sourced from local communities in Egypt and Italy, Hayaty Natural aims to take selfcare beyond simply looking good.

Hayaty Natural is genderless, organic, 100% natural, vegan, fair trade and cruelty- and GMO-free. And 2% from each purchase is donated to charitable organizations in Egypt, Italy, and the UK.

For the Ancient Egyptians self-care was a pillar in their daily routines, as it was considered an act of holiness and self-love that helped boost self-esteem and -confidence. For this reason, Hayaty has placed promoting self-love and self-esteem at the core of its philosophy.

‘Hayaty’ means ‘my life’ in Egyptian, and the brand was born out of founder, Randa Zaid’s own personal struggles with self-image. Taking inspiration from her Egyptian roots, Randa developed Hayaty as a natural and holistic way to help us focus on self-care rather than society’s accepted notions of beauty. Hayaty looks to support us all to care for ourselves and love who we are.

Using medicinal botanicals like Black Seed (so beloved of the Ancient Egyptians they called it the ‘blessed seed’) and a combination of plant-based ingredients each formulation follows ancient recipes that took an holistic approach to beauty and wellbeing.

Hayaty is launching with two key products:

Egyptian Recovery Night Cream

This all-in-one multifunctional formula has been engineered to suit modern lifestyle challenges and is made of potent botanicals backed by science, including Black Seed, Plant Stem Cells, Frankincense, Mullein, Vitamin C, Algae extract, and Probiotics.

Complemented by Hayaty’s secret signature antioxidant blend of Aloe vera, Lupin seed oil, Grapeseed oil, Shea butter, Sesame seed oil, Sunflower seed oil, and Onion oil.

In addition, essential oils help soothe, de-stress and calm the body to aid the regulation of our circadian rhythms. Herbs of Mandarin, Rose, Ylang-Ylang, and Geranium help ease stress and reduce anxiety.

Hayaty’s Egyptian Recovery Night Cream has been created specifically to support and optimize the skin’s natural night recovery processes which help mitigate the effects of exposure to blue light, free radicals and UV damage.

Egyptian Blessed Night Seed Oil:

With an ultra-luxurious texture designed for a lightweight and fast-absorbing consistency, this oil contains the ancient Egyptians favourite health and beauty ingredient, Black Seed. It is ideal for all skin types, genders, and ages.

The oil contains a formulation of anti-inflammatory and healing oils, vitamins, and botanical extracts to help balance, soothe and nourish the skin, tackling a variety of skin problems by promoting natural cell regeneration and overall skin health.

Blended perfectly with botanical oils that closely mimic the skin’s natural moisturizing factors Hayaty’s Egyptian Blessed Night Seed Oil provides the ultimate moisture and nourishment without throwing off your natural balance. It will reduce skin roughness, irritation, and dullness as well as reduce photoaging.

For more information see: https://hayatynatural.uk


Randa Zaid is founder of Hayaty Natural, a genderless skincare brand inspired by the wisdom of the ancient Egyptians.  Using medicinal botanicals like Black Seed (so beloved of the Ancient Egyptians they called it the ‘blessed seed’) and a combination of plant-based ingredients sourced from local communities in Randa’s homelands of Egypt and Italy, each formulation follows ancient recipes developed by the Pharaohs to provide an holistic approach to self-care. Hayaty is Organic, Vegan, Fairtrade, Cruelty- and GMO-free. Packaged in recyclable glass and card, each bottle comes with a hand-made Egyptian papyrus to inspire us to love ourselves and our environment.  https://hayatynatural.uk

Website: https://hayatynatural.uk
Facebook: https://www.facebook.com/hayatynatural

Instagram: https://www.instagram.com/hayatynatural/

TikTok: https://www.tiktok.com/@hayatynatural

LinkedIn: https://www.linkedin.com/in/randazaid/

By admin