• Tue. May 28th, 2024

North East Connected

Hopping Across The North East From Hub To Hub

5 niche brands you need to know about

Some of the best businesses out there have a specialist offering that appeals to a very specific demographic.

But sometimes, sticking to what you know best leads to sustained success.

With that in mind, here are five brands you need to know about. 

  1. StratoBooster

StratoBooster is a super-cool business aiming to help organisations and institutions launch their small satellites into space using high-altitude balloons.

The business was set up by Teeside University Aerospace Engineering students Andrew Dunn and Ben Massey, who received a £3,000 investment to after winning the University Alliance Enterprise Star Awards.

If successful, this will be the first civilian space mission to launch in the UK, so it’s an incredibly exciting venture. Find out more info about StratoBooster on the official site.

  1. Amore Coffee

Amore Coffee is a thriving Newcastle business which provides coffee machines for clients across the North East. And as a local company, customers can expect a friendly and personalised service.

They offer traditional coffee machines and bean-to-cup versions that come in all sizes, making them suitable for any business. And their products offer a wide variety of coffee options, sleek aesthetics and speedy production of drinks. 

  1. Prima Foods

Prima Foods serves a range of business sectors with a variety of gluten free products which include baking mixes, pastry pucks and shortenings.

The company was established in 1998 with its manufacturing facility is based in Llanelli, South Wales, which is still home to its state-of-the-art gluten free facilitates. Since then, it has continued to grow and innovate, winning the 2015 Premier Foods’ Sustainable Business of the Year award along the way.

To view the gluten free Prima Foods products, head to the company website.

  1. Ziferblat 

From the outside, Ziferblat looks like an ordinary café. However, it operates in a unique way, because  everything is free.

So rather than paying for products, you shell out for the time you spend there –and at 8p per minute, it’s a bargain.

With Wi-FI access, board games and books, there’s plenty for customers to do whilst they enjoy a warm and wonderful cuppa.

Ziferblat is based in Manchester’s Northern Quarter, with a second branch opening in London this summer – choose your preferred venue and go grab some free goodies. 

  1. Ormiston Wire

Wire manufacturer Ormiston Wire is a business that’s well and truly stood the test of time – founded by enterprising young Scotsman James Ormiston in 1793.

Originally, the business produced spring-wire for corsets and wigs. However, today they produce a wide range of wire products for all types of applications.

The success of the company is in part down to its ability to innovate, as evidenced by the wide range of applications for its wire products. For instance, they have been used for special effects in films, art sculptures, and medical and nuclear equipment.

So don’t underestimate niche brands – they’re real innovators that have spotted a gap in the market and remained successful by staying true to their foundational values and vision.

That’s our list? Share your favourite niche brands in the comments section.

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