The UK is currently facing challenges we couldn’t have foreseen when the #iwill campaign launched in 2013. In this environment, we are more convinced than ever that supporting young people to transform their communities and themselves is a uniquely powerful way of building an integrated, socially mobile and healthy society.

The #iwill campaign is a UK-wide movement that aims to make involvement in meaningful social action (e.g. fundraising, volunteering and campaigning) part of life for all 10-20 year olds by 2020. It is an independent cross-party campaign, led by 750 organisations from across sectors, of which we are proud to say we’re one.

We believe that enabling more young people, wherever they live and whatever their background, to become active citizens, will have a long-term, unifying impact on the future of our country. Our commitment is to provide young people with a platform for them to get involved in meaningful social action whether it be volunteering on our nature reserves or environmental campaigning. Our One planet Pioneers project is working in Middlesbrough with young people aged 14 to 25 encourage young people to take action to improve their local environment and become “One Planet Pioneers”.http://www.teeswildlife.org/what-we-do/inspiring-people-to-take-action-for-nature/one-planet-pioneers/

This #iwillWeek (20-24th November), which marks the fourth anniversary of the #iwill campaign’s launch, we want to do all we can to shine a light on young people’s role in building positive communities all over the UK.

Alongside this, our collective call to action is for more business, education, public and voluntary sector organisations to recognise the capacity of young people to make a difference and pledge to empower them to do so.

So we’re urging organisations we work with to add their backing by creating an #iwill pledge here and showing support on social media. Head to @iwill_campaign on Twitter, theiwillcampaign on Facebook and step-up-to-serve on Linkedin.

To find out more about the campaign visit iwill.org.uk or email hello@stepuptoserve.org.uk.