I’m sure, if you’re reading this, that you have heard of the concept of shout outs. The idea is when you get an influencer in your target niche to give you a shout out, they will divert some of their followers to you.
In other words, you get some of their following. They don’t lose those followers. These influencers just turn them on to your Instagram account, so you should learn from them. In fact, this simple act is one of the main ways Instagram accounts get promoted.
The idea is for an influencer to put in the time, effort and energy to build a following in a niche. They then leverage the value of that following by offering to do shout outs per pay. Sounds like a win-win situation, right?
Well, here’s the problem. So many Instagram marketers have gotten on this bandwagon that they have bid up influencers rates. In fact, some influencers are rumored to charge tens of thousands of dollars for a simple brand mention or a shout out. Absolutely crazy!
But if you have access to the right influencer and the influencer is completely and totally legit, that ten thousand or even hundred thousand dollar investment might yield a very solid ROI.
Sadly, given the rise of the influencer shout out advertising market, it has attracted shady operators. These are scammers who build up Instagram influence not because they’re interested in a niche or they’re devoted to delivering some sort of value to the lives of their followers, but they just want to make money.
This is why it’s really important to be very careful when you’ve decided to increase Instagram video views by buying shout outs. I’ve got some bad news to share with you. Influencer reach is spotty. In many cases, it’s not what you think it is.
On paper, it would seem like a lot of these influencers are attracting the right eyeballs. You’re tempted to think that if you only could pay these people, they would drive the right eyeballs to your content and you will get to increase Instagram video views.
The sad reality is that many of these influencers are fake. There, I said it. Their followers are bots. They’re not real people. In fact, a lot of these influencers were simply put up by a small number of people who work behind the scenes collecting tens of thousands, if not hundreds of thousands of dollars every week.
Pretty sad, right? You don’t want to find yourself in that web of deceit, deception, and fraud. So, how do you get out from under this? First of all, do not pay a cent to influencers. Let’s slay that giant first and foremost.
Next, you have to figure out the secret to video views on Instagram. It turns out that the answer to this question is really not all that hard. You just have to do 2 things.
First, you have to have niche focus. If you’re posting anything and everything under the sun on your Instagram account, your accounts not going to go anywhere. I hope you’re clear on that.
Next, you have to post content that has a good chance of going viral. Please understand that things go viral not because of the content itself, but because of the network the content is on. The content is not completely irrelevant, but it’s the network that matters more. But you have to pick the right content so that the network will react to it the right way and pass it along.
Sounds good so far? Well, there’s a secret ingredient. The secret to viral networks is not what you think. It’s not influence. It’s not necessarily awesome content. You know what it is? It’s social proof. In other words.
What kind of following does the content already have? You have to remember that people are busy. People don’t want to be bothered. So if they get a piece of content on their feed, in an instant, they will have to decide. “Am I going to check this out or am I going to keep scrolling down?”
One of the factors they look at is whether this piece of content is already popular. Why? It may turn out that it’s a dud. So they just wasted a few seconds of their life. Now, you may be thinking that this is not much of a loss. But if you’re going to be consuming thousands of pieces of content every single day on Instagram and Facebook, you know that all this stuff adds up.
This is why people have developed the quick filtering system and they look at social proof to see whether the Instagram video that they’re presented with is worth a view or not. Keep this in mind. How do you fix all of these problems.
Well, you can get a head start by buying views to increase Instagram video views. That’s the bottom line. You fix the chicken or egg problem. You have to understand that if you have new content, people are not going to bother with it because it doesn’t have views yet.
But how can you get views when people don’t want to view your video because it doesn’t have existing views. I know that sounds crazy, but it loops back on to itself. That’s the chicken or egg problem. When you buy views for your video, you get to increase Instagram video views because you overcome the chicken or egg or problem.
You boost people’s willingness to view and engage with your content. And if you keep this up and it’s in the right network, it then can become viral.
To buy Instagram social proof, click here.