MEF CONNECTS Business Messaging 2022 will be taking place in-person in Amsterdam, and simultaneously online, on June 14th and 15th. To register for free go to: https://mobileecosystemforum.com/events_/mef-connects-business-messaging-2/
The central theme for the event is ‘Always Be Close’ – now, more than ever, customers want a more dynamic form of communication. They need to feel a ‘closeness’ to a brand that one-way SMS alone is unable to fulfil. By adding a variety of communication channels and enabling two-way messaging, brands can boost engagement, sales and reputation.
This fully-hybrid MEF event is the place to hear from – and interact with – the best providers from across the globe, who will share everything you need to know about Business Messaging.
The days of one-way SMS alone being enough to fulfil the many evolving use cases are over; whether you’re looking to engage with your existing customers or connect with new ones, two-way Messaging is where it’s at today.
MEF CONNECTS Business Messaging 2022 will showcase the latest developments and use-cases from aggregators, Communications Platform as a Service (CPaaS) providers, mobile network operators, over-the-top (OTT) messaging providers and technology suppliers.
The event will take a close look at the continuing evolution of Business Messaging, including speakers with the following expertise:
- The evolution to carrier grade messaging services
- The new role of mobile network operators
- Industry experiences and best practices for regulatory a2p initiatives
- A2P Voice: challenges and opportunities
- 5G’s impact on messaging
- Mobile: Towards a sustainable future
- A new dawn in SMS fraud
- Business Messaging Everywhere: How to bring in the next 100 million SMEs
- Commercial Models: make or break
- Trust: How to win it and lose it
It is now more imperative that ever to keep close to your stakeholders and be present and available. If you’re not part of the conversation – you will end being the subject of it!
What: MEF CONNECTS Business Messaging 2022
When: 14th and 14th June 2022
Where: NH Anantara Grand Hotel Krasnapolsky, Amsterdam + online
“The world of Business Messaging is a central pillar of the Mobile Ecosystem Forum’s activities. Two-thirds of our members are signed up to our Future of Messaging Programme, so the interest in it is clear. Our upcoming two-day MEF CONNECTS Business Messaging event in Amsterdam on June 14th and 15th is available both in-person and live online and will showcase the relevant areas that every business needs to understand. It will also aim to answer some of the tough questions that the industry and business needs to answer in relation to Business Messaging. With speakers across the world, all areas of the industry will be represented. If you want to understand two-way messaging, its importance and its future impact on brand reputation, then this is a ‘must attend’ event.” said James Williams, Director of Programmes, Mobile Ecosystem Forum.
For more information and to register go to:
ABOUT THE MOBILE ECOSYSTEM FORUM
MEF (the Mobile Ecosystem Forum) is a global trade body established in 2000 and headquartered in the UK with members across the world. As the voice of the mobile ecosystem, it focuses on cross-industry best practices, anti-fraud and monetisation. The Forum provides its members with global and cross-sector platforms for networking, collaboration and advancing industry solutions.