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SEMA 2025: Bespoke British luxury debuts from Urban Automotive

Byadmin

Nov 12, 2025
  • Two bespoke luxury vehicles from Urban Automotive at SEMA 2025:
    • World’s first Rolls-Royce Cullinan (Series II) with forged carbon fibre Urban Widetrack programme, built by Platinum Motorsport in LA, featuring white exterior paintwork, a custom tri-colour mandarin orange, white and black leather interior, 24in Urban x Vossen forged UV-6 alloy wheels, plus a Inozetek INOclear PPF wrap
    • Land Rover Defender 110 V8 with complete Urban Widetrack programme, built by Galpin Auto Sports in LA, featuring 23in Urban x Vossen forged UV-X alloy wheels with a Satin British Green exterior. Official US debut of new Urban-branded bespoke leather interior in Saddle Brown with black stitching, plus new KraftHaus performance catback exhaust and exclusive Inozetek Urban Satin British Green INOcolor PPF wrap
  • Strategic partnership announced between Urban Automotive and Inozetek – the market leaders in premium gloss vehicle wrap Paint Protection Films (PPF)
  • SEMA 2025 video goes live on Urban Automotive YouTube channel: 5:00pm, 7th November

Two luxury vehicle modifications from Urban Automotive have made a dramatic statement of the latest in bespoke British style at the 2025 SEMA Show in Las Vegas.

A Rolls-Royce Cullinan (Series II) and a Land Rover Defender 110 V8 have both been redefined by Urban with its latest Widetrack programmes to showcase the latest in its OEM+ design ethos.

Built by Platinum Motors in Los Angeles, the stunning white Rolls-Royce Cullinan (Series II) has 24in Urban x Vossen Forged UV-6 alloy wheels in brushed clear finish with an exclusive tri-colour interior of mandarin orange, white and black leather.

It is the first Cullinan (Series II) in the world with a forged carbon fibre Urban Widetrack programme – including a striking replacement, restyled carbon fibre bonnet – and following the announcement of Urban Automotive’s partnership with Inozetek, a world-leader in premium Paint Protection Films (PPF), is wrapped with a brushed clear Inozetek INOclear PPF for an unmistakable super gloss finish.

The bespoke Land Rover Defender 110 V8, built by Galpin Auto Sport in Los Angeles, has 23in Urban x Vossen Forged UV-X wheels in satin black with the US debut of a KraftHaus performance catback stainless steel exhaust system with remote valves and black tips.

Other features making their US debut on the Defender are an exclusive new Inozetek x Urban Satin British Green INOcolour PPF wrap and a new Urban-branded interior in Saddle Brown leather with black stitching.

Urban’s new partnership with Inozetek, the market leaders in premium vehicle wrap and Paint Protection Films (PPF), brings together two brands with a deep focus and excellence in automotive aesthetics and making cars look their best. Inozetek’s advanced protection technology with Urban’s signature design aesthetic, offers clients exclusive colour options that enhance and protect their bespoke vehicles.

“The Urban Automotive brand is continuing to establish itself across the USA so we’re really proud to be at SEMA 2025 showcasing our latest styling enhancements on such prestigious vehicles. Our celebrity collaborations and incredible distribution partners, like Platinum Motorsport and Galpin Auto Sports in Los Angeles, have really helped Urban to grow its presence in North America,” said Simon Dearn, Founder of Urban Automotive.

“Our latest Urban vehicles at SEMA are absolutely stunning examples of British design and luxury. When you see them at a show like this, there’s no mistaking the Urban look and quality as they command attention and showcase what’s possible for customers in America – and the rest of the world,” Simon added.

Key to the attention-grabbing looks of Urban cars is its partnership with Vossen alloy wheels. These are hand-made in Miami to create the perfect fit and style for the unique design requires from Urban.

For more information about Urban Automotive in the UK and USA, visit www.urban-automotive.co.uk or www.urbanusa.com.

By admin